How to Host a Virtual Fundraising Event


Hosting a fundraising event is a great way to raise money for a good cause. However, with the ongoing COVID-19 pandemic, hosting an in-person fundraising event may not be feasible. This is where virtual fundraising events come in. Virtual fundraising events allow you to raise money for your cause while adhering to social distancing guidelines. In this article, we will discuss how to host a virtual fundraising event.

Determine the Purpose of Your Event

The first step in hosting a virtual fundraising event is to determine the purpose of your event. Are you raising funds for a specific cause or charity? Is the event aimed at raising awareness about a particular issue? Knowing the purpose of your event will help you determine the type of event you should host.

Choose a Virtual Event Platform

There are several virtual event platforms to choose from, such as Zoom, Google Meet, and Microsoft Teams. Each platform has its unique features, and you should choose one that fits your needs. For instance, if you plan to have a large number of attendees, Zoom may be the best platform for you. If you need to share documents during the event, Microsoft Teams may be a better option.

Decide on the Type of Event

There are various types of virtual fundraising events you can host. Some popular options include virtual auctions, virtual galas, virtual walkathons, and virtual concerts. You should choose an event that fits the purpose of your fundraiser. For example, if you are raising money for a medical cause, a virtual walkathon may be a good option.

Set a Date and Time

Once you have determined the type of event you want to host, you should set a date and time for the event. Make sure to choose a date that gives you enough time to plan and promote the event. You should also choose a time that is convenient for your attendees.

Create a Fundraising Page

Creating a fundraising page is essential for a virtual fundraising event. The fundraising page should contain information about your cause and event, including the date, time, and how to donate. You can create a fundraising page on platforms such as GoFundMe, Fundly, or JustGiving.

Promote Your Event

Promoting your event is crucial to its success. You can promote your event through social media platforms, email, and word of mouth. Make sure to include all the necessary information, such as the date, time, and how to donate.

Plan Your Event Program

Planning the program for your virtual fundraising event is critical. Your program should include a welcome message, information about your cause, and the reason for the fundraiser. You can also include guest speakers and entertainment to make the event more engaging.

Rehearse Your Program

Rehearsing your program is essential to ensure a smooth and successful event. You should rehearse the program with your team and guest speakers to ensure everyone knows their roles and responsibilities. You can also do a technical run-through to ensure that your virtual event platform is working correctly.

Run Your Event

On the day of the event, make sure to log in early to ensure that everything is in place. Make sure to have a backup plan in case of technical difficulties. During the event, engage with your attendees, and keep them informed about the progress of the fundraiser.

Thank Your Donors

After the event, make sure to thank your donors for their contributions. You can send a thank-you email or message, thanking them for their support. You should also provide an update on the amount raised and how the money will be used.

In conclusion, hosting a virtual fundraising event is a great way to raise money for a good cause while adhering to social distancing guidelines. By following the steps outlined above, you can host a successful virtual fundraising event that not only raises funds but also raises awareness about your cause. Remember, it’s crucial to determine the purpose of your event, choose a virtual event platform, decide on the type of event, set a date and time, create a fundraising page, promote your event, plan your event program, rehearse your program, run your event, and thank your donors.


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